finance

Brussels takes action against Google and Apple under Digital Markets Act – business live


Brussels takes action against Google and Apple under Digital Markets Act

The European Commission has accused Google and Apple of failing to meet its digital rules.

In a double-whammy of action against US Big Tech, Brussels has hit Google’s parent company, Alphabet, with two charges of breaching the Digital Markets Act, and is also pushing Apple to open up its ecosystem to rivals.

The EC has taken a “preliminary view” that Google Search treats Alphabet’s own services more favourably compared to rival ones, breaching the requirement to treat third-party services in a “transparent, fair and non-discriminatory” way.

It says:

Alphabet treats its own services, such as shopping, hotel booking, transport, or financial and sports results, more favourably in Google Search results than similar services offered by third parties

It has also concluded that Google Play does not comply with the DMA, as developers who use the app marketplace are prevented from freely steering consumers to other channels for better offers.

Alphabet can now respond to the Commission’s findings; if the preliminary views are ultimately confirmed, the Commission would conclude that the company is indeed not complying with the DMA.

The DMA is designed to ensure fair competition and limit the power of large tech companies. It designated companies like Alphabet, Amazon, Apple, Meta, and Microsoft as “gatekeepers”, meaning they can face large fines for non-compliance.

Apple has been ordered to open up its closed ecosystem to rivals, to help third parties develop products and services.

Firstly, the EC wants Apple to give device manufacturers and app developers improved access to nine iOS connectivity features, which are mainly used for connected devices such as smartwatches, headphones or TVs.

The EC says:

As a result, connected devices of all brands will work better on iPhones. Device manufacturers will have new opportunities to bring innovative products to the market, improving the user experience for consumers based in Europe. The measures ensure that this innovation takes place in full respect of users’ privacy and security as well as the integrity of Apple’s operating systems.

Second, it is telling Apple to “improves the transparency and effectiveness of the process” for developers who are interested in obtaining interoperability with iPhone and iPad features.

The Commission explains:

Developers will benefit from a fast and fair handling of their interoperability requests. The measures will accelerate their ability to offer a wider choice to European consumers of innovative services and hardware that interoperate with iPhones and iPads.

The specification decisions are legally binding, it concludes.

Key events

EU antitrust chief Teresa Ribera has defended the EC’s decision to push Apple to open up its operating systems more to connected devices, saying:

“With these decision, we are simply implementing the law, and providing regulatory certainty both to Apple and to developers.”





READ SOURCE

This website uses cookies. By continuing to use this site, you accept our use of cookies.  Learn more